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Reynolda Village is a shopping and business complex in Winston-Salem, North Carolina, created from the servant and agricultural buildings of Reynolda, the former R. J. Reynolds estate. The village, which covers around 13.5 acres (5.5 ha), was planned as a working model farm, designed by Charles Barton Keen and Willard C. Northup in the early 20th century. It is now part of Reynolda Historic District, with twenty-two of its buildings, and one other contributing structure, now listed on the National Register of Historic Places. Each building is constructed of matte green Ludowici-Celadon tile, cedar shingles painted green or asbestos shingles. The white exterior walls are mostly stucco on metal lathe, with a few having horizontal clapboard siding. The more substantial structures were built from fieldstone collected from the estate. The cattle shed, corn crib and chicken house were reconstructed in 1978 and 1979.At present, the village is owned and operated by nearby Wake Forest University (to which it was deeded in 1965), as is the adjacent Reynolda Gardens. Reynolda Church stands directly across Reynolda Road, on Brookfield Drive, from the village's main entrance. (The village can also be accessed, via a one-way road, from the entrance to Reynolda House, further south on Reynolda Road.)

The Southeastern Center for Contemporary Art (SECCA) is a multimedia contemporary art gallery in Winston-Salem, North Carolina. SECCA has no permanent collection but offers exhibitions of works by artists with regional, national, and international recognition. Although founded as a private institution, it became an operating entity of the North Carolina Museum of Art under the North Carolina Department of Natural and Cultural Resources in 2007. Admission is free. SECCA has been accredited by the American Alliance of Museums (AAM) since 1979, one of only 300 museums in the United States to earn this distinction.

Reynolda Gardens are located in Reynolda Village, adjacent to the Reynolda campus of Wake Forest University and the Reynolda House, in Winston-Salem, North Carolina. The gardens are open daily with free admission. The gardens were originally part of a large country estate and farm (1067 acres) created by tobacco magnate R. J. Reynolds and his wife Katharine Smith Reynolds between 1906 and 1923. In 1913 the Lord & Burnham greenhouse was built to serve the family and farm, and to produce flowers commercially. Landscape architect Thomas W. Sears (1880–1966) designed the 4-acre (16,000 m2) formal garden for Mrs. Reynolds, starting in 1915. After the death of Mrs. Reynolds (then remarried as Mrs. Johnston) in 1924, most of the property was gradually sold or given away, including a gift of 300 acres (1.2 km2) to Wake Forest College in the late 1940s for its Winston-Salem campus. In a series of gifts from 1958 to 1962, their daughter Mary Reynolds Babcock established Reynolda Gardens by donating its property to the college. In 1995 the college and the National Park Service performed extensive historic reconstruction to return the garden to its original design.Today the gardens include 125 acres (0.51 km2) of woodlands, fields, wetlands, and a 4-acre (16,000 m2) formal garden with greenhouse. Two acres of the formal gardens comprise the Greenhouse Gardens (designed 1917, 1920, 1931) which centers around a sunken garden divided into four quadrants, with grass lawns, border plantings, rose gardens, theme gardens, specimen trees, and boxwood hedges, as well as tea-houses, fountains, and pergolas. The other half contains the Fruit, Cut Flower, and Nicer Vegetable Garden (1921), which grows vines, vegetables, climbing roses, and espaliered fruit trees. The entire property also includes a 3/4-mile woodland trail, as well as a slightly longer perimeter trail (1.5 miles).

Reynolda Church (formerly Reynolda Presbyterian Church) is located on Brookfield Drive in Winston-Salem, North Carolina. It stands across Reynolda Road from Reynolda Village, of which it is considered a part. It was established in 1915 by Katharine Smith Reynolds, wife of R. J. Reynolds.The R. J. Reynolds Memorial Auditorium formerly stood at the location, but it was rescued from demolition and moved to a site on the grounds of R. J. Reynolds High School. The church was renovated by McLeod Associates Architect in the 21st century.

The Reynolda House Museum of American Art displays a premiere collection of American art ranging from the colonial period to the present. Built in 1917 by Katharine Smith Reynolds and her husband R. J. Reynolds, founder of the R. J. Reynolds Tobacco Company, the house originally occupied the center of a 1,067-acre (4.32 km2) estate. It opened to the public as an institution dedicated to the arts and education in 1965, and as an art museum in 1967. The house holds one of the country's finest collections of American paintings. It is located in Winston-Salem, North Carolina.

Reynolda Historic District is a 178 acres (72 ha) national historic district located on Reynolda Road in Winston-Salem, North Carolina. It includes work by Charles Barton Keen and by landscape architect Thomas Warren Sears. The listing includes twenty-two contributing buildings and one other contributing structure. It includes Reynolda House, Reynolda Gardens, Reynolda Village, and Reynolda Presbyterian Church. The district was once part of a larger, self-sufficient country estate conceived and developed by R. J. Reynolds, founder of the R. J. Reynolds Tobacco Company. The district is adjacent to the Wake Forest University campus and its area. The namesake road goes through the Reynolda Historic District, with Silas Creek Parkway bypassing it. It was listed on the National Register of Historic Places in 1980.

Middleton House, also known as the Chatham–Hanes House and R. Philip Hanes Jr. House, is a historic home located at Winston-Salem, Forsyth County, North Carolina. It was built about 1829, and located on a hill overlooking the Savannah River in northwestern South Carolina. The two-story, five-bay, Federal style frame dwelling was dismantled and moved to its present site in 1930. It was subsequently reconstructed by architect William Roy Wallace and set in a landscape designed by Ellen Biddle Shipman. The front facade features a two-tier, center-bay porch with graceful Tuscan order columns. Also on the property is the contributing compatible garage/apartment (c. 1930). After Phillip Hanes’ death in 2011 the house and grounds were donated to Wake Forest University but the house was vacant. In 2020 the house and surrounding land was sold to a developer and the house was purchased and renovated into a family home again. It was listed on the National Register of Historic Places in 2000.

James B. and Diana M. Dyer House is a historic home located at Winston-Salem, Forsyth County, North Carolina. It was built in 1931, and is a large one- and two-story, irregularly-massed, Tudor Revival style dwelling with a rough-cut-stone exterior. It has a green slate roof, stepped stone chimney, and metal casement windows. It was built for James Dyer, a top executive at R. J. Reynolds Tobacco Company.It was listed on the National Register of Historic Places in 2006.

The Calloway School of Business and Accountancy is the undergraduate business school of Wake Forest University. It is named after Wayne Calloway, who was the Chairman and former CEO of PepsiCo, Inc. In the 2012 BusinessWeek Undergraduate Business Schools Rankings, the Calloway School of Business and Accountancy is ranked 1st in the Academic Quality and Hardest Working categories, and 19th overall. The Wayne Calloway Center, in which the School of Business and Accountancy is housed, was formerly known as Babcock Hall. The school's stated mission is: To enhance business and society, through our teaching and scholarship.

The Z. Smith Reynolds Library (also known as ZSR Library) is the main library of Wake Forest University in Winston-Salem, North Carolina. An eight-story building, it is located on the university's main (Reynolda) campus, a short distance south of the T. K. Hearn Plaza (the quad). The library opened in 1956. The four-story Wilson Wing was added in 1991.The building is named for Zachary Smith Reynolds (1911–1932), the son of R. J. Reynolds, a prominent businessman in Winston-Salem. The library is open to students and faculty in the Undergraduate College, the Wake Forest School of Business, the Graduate School of Arts and Sciences, and the Wake Forest Divinity School.Its 173,000 square feet (16,100 m2) contains over 1.2 million volumes, while its circulation is over 100,000 per year.A coffeehouse in the library is run by Camino Bakery.

Reynolda Hall is the main building on the Reynolda Campus of Wake Forest University in Winston-Salem, North Carolina. It is located on the southeastern side of Hearn Plaza (also known as the Upper Quad), opposite Wait Chapel, while the rear of the building overlooks Manchester Plaza (Magnolia Quad or Lower Quad). The building, which opened in 1956, is named for Reynolda, the country estate of the family of R. J. Reynolds, a prominent businessman in Winston-Salem. Reynolda is the Latin feminine for Reynolds, a naming convention aimed to recognize the role Katharine Smith Reynolds, wife of R. J., had in the development of the estate.Reynolda Hall contains a cafeteria (nicknamed The Pit), the Green Room study area, the Magnolia Room dining hall and administrative offices.

Hearn Plaza (also known as The Quad or Upper Quad; formerly known as University Plaza) is the main quadrangle at Wake Forest University's North Campus in Winston-Salem, North Carolina, United States. Completed in 1956, along with many of the surrounding buildings, it is named for Thomas K. Hearn, the twelfth president of the university. He served in the role for 22 years. Standing at the plaza's northwestern end is Wait Chapel, while at the opposite side is Reynolda Hall, which separates Hearn Plaza from Manchester Plaza (or Magnolia Quad), the lower quad. The plaza is surrounded by six upperclassmen residential buildings, a Subway restaurant, a bookstore and a clothing store. A path circumnavigates the plaza, while another bisects it. In addition to commencements, among the events held on the quad is "Project Pumpkin", a fundraising event for the university's Children's Defense Funds Freedom School. First held in 1988, the event raised a record $6,000 in 2023."Hit the Bricks" is another annual event. An eight-to-ten-hour relay race around the plaza, it raises money for the Brian Piccolo Cancer Fund."Rolling the Quad" is a university tradition that is held after major victories in athletic competition. Rolls of toilet paper are thrown into the plaza's trees in celebration.